New ·Team & HR — attendance, leave and payroll join the platformRead more
The flower-business operating system

You do the flowers.
Floree does everything else.

One platform for the whole flower business — point of sale, storefront and bouquet builder, AI pricing and cards, FTA tax invoices, deliveries, loyalty, HR & payroll, accounting and growth. Built in the UAE. Everything talks to everything.

No credit card. Cancel any time. Sign in · See pricing

floree.ai · dashboard

Today · Saturday, 9 May

Today

Revenue today

AED4,820

12 orders · AED 402 avg

Scheduled

8

In flight

3

Delivered

9

Failed

0

Tax invoice issued · QR ✓Delivery · in flightStock ledger −13 stemsAtelier Card +1 stamp
Point of saleInventoryStorefrontBouquet builderAI pricingGreeting cardsTax invoicesAccountingDeliveriesSubscriptionsLoyaltyEvents & weddingsRentalsPurchase ordersSuppliersMarketingGrowthAnalyticsReportsTeam & HR

Twenty modules · one login · one bill

The automation

Ring one sale. Watch six things happen.

This is the whole idea of Floree: the paperwork, the ledger, the compliance and the follow-up run themselves off the back of the work you were already doing.

  1. 1

    A sale rings

    At the counter, on the storefront, or from a WhatsApp order — every channel lands in one sales ledger.

  2. 2

    Stock ticks down

    The inventory ledger decrements stem by stem. Items that hit their par level raise a reorder alert.

  3. 3

    The tax invoice files itself

    FTA-compliant, sequentially numbered, VAT split line by line, sealed with a QR verification link.

  4. 4

    Delivery hits the board

    The order appears on the kanban with its time window — assign a driver and watch it move to Delivered.

  5. 5

    The loyalty card stamps

    Qualifying bouquets stamp the customer's Atelier Card automatically. Tiers and rewards unlock themselves.

  6. 6

    The numbers land

    Revenue, margin, channel split and courier performance update in analytics and reports — no end-of-day spreadsheet.

No exports. No re-keying. No “I’ll invoice it later”.

The platform

The whole business, modelled.

Not a POS with plugins. Floree models every job in a flower business — from the counter to the cooler to the back office — so each module already knows about the others.

Point of sale

Ring sales in seconds, with the paperwork already done by the time the ribbon is tied.

  • Cash to Tabby — six ways to pay
  • Arrangement capture with AI pricing
  • One ledger across every channel

Storefront & builder

Five template families on your own domain — and a bouquet builder customers love to play with.

  • 5 templates, EN + AR with RTL
  • Customer accounts & order tracking
  • Stem-by-stem builder, priced live

AI studio

Vision pricing reads the arrangement from photos; the same studio writes cards and campaigns.

  • 1–6 photos → three price tiers
  • Card messages in 15 languages
  • Blog & campaign drafts in your voice

Tax & accounting

Every sale issues an FTA-compliant tax invoice, and the books settle themselves around it.

  • QR-verified, immutable invoices
  • Receivables, bills & bank accounts
  • Monthly P&L with YTD roll-up

Deliveries & subscriptions

Every run on a kanban with drivers and windows; recurring bouquets generate their own orders.

  • Five-status delivery board
  • Courier reports with CSV export
  • Weekly to monthly subscriptions

Loyalty & CRM

The Atelier Card stamps itself on qualifying bouquets — tiers, rewards and VIPs included.

  • 4 tiers, automatic stamps
  • VIP flag at AED 5,000 lifetime
  • Member LTV vs non-members

Team, HR & payroll

Attendance, leave, payroll runs and document compliance for the people behind the counter.

  • Clock in / clock out
  • Leave queue & payslips
  • Visa & document expiry alerts

Growth & marketing

SEO blog on a cadence, campaigns across four channels, and a command centre for leads.

  • JSON-LD blog, auto-published
  • Instagram · WhatsApp · Email · SMS
  • Leads, journeys & ad metrics

Walk through every module

Point of sale

A register that files its own paperwork.

Ring the sale and walk away — the tax invoice issues, the stock ledger ticks down, the delivery lands on the board. The register is just the visible tip of the automation.

  • Six ways to pay — cash, card, Apple Pay, Google Pay, Tabby, Tamara
  • Customer lookup at the counter — attach the sale, the loyalty card stamps itself
  • Arrangement mode photographs bespoke work and prices it with AI vision
  • POS, storefront, WhatsApp and Instagram orders share one sales ledger
See the register up close
pos · sell

Flower

Rose & Astilbe

Rose & Astilbe

355

Peony Hat Box

Peony Hat Box

290

Garden Basket

Garden Basket

210

Cart · 3

Hydrangea1×2222
Peony2×2856
Wrap1×66
Total84.00
Complete sale

AI studio

Stop guessing prices. Snap and ship.

Florists spend more time guessing what to charge than tying the bouquet. Floree reads the arrangement from your photos, costs every stem against your real inventory prices, and proposes a price — the AI suggests, the florist decides. The same studio drafts greeting-card messages in 15 languages and marketing copy in your shop's voice.

  • Snap 1–6 photos — the AI recognises every stem, wrap, ribbon and vase
  • Materials costed against your actual inventory unit costs, not averages
  • Three suggested prices — minimum, recommended, value — with margin shown
  • You confirm before anything sells; the breakdown stays attached to the sale
  • Card messages in 15 languages, with native Arabic, Urdu and Persian RTL
See how the AI prices your work
arrangement · ai vision
Arrangement photoArrangement photoArrangement photo
AI breakdown · 11 stems · 1 wrap
Red rose712.0084.00
Eucalyptus44.0016.00
Kraft wrap16.006.00
Material costAED 106.00
Your markup multiple
×2.6+

Suggested price

AED 276

Margin

61%

Florist confirms before it goes live

Storefront & bouquet builder

A storefront that sells while you sleep.

Five template families, each tuned for a different kind of shop. The catalogue syncs from inventory, customers build their own bouquets stem by stem, and online orders join the same delivery board as the counter.

  • Five templates — Atelier, Boutique, Modern, Souk, Editorial
  • Your own domain with automatic SSL, or hosted on floree.ai
  • Customer accounts — password or magic link — with saved addresses and order tracking
  • The bouquet builder prices stems live and drops the full recipe into the cart
  • English + Arabic with proper RTL, out of the box
Browse the templates
storefront · build your bouquet
1Stems
2Wrap
3Card
Garden rose

Garden rose

146+
Peony

Peony

283+
Anthurium

Anthurium

180+
Eucalyptus

Eucalyptus

44+

13 stems · priced live

AED 184

Add to cart

After the sale

The after-sale, automated.

A bouquet isn't sold until it's delivered and the customer comes back. Floree runs both halves.

Every run on one board

A kanban of today's deliveries — windows, drivers, failures — with courier success rates you can actually act on.

  • Scheduled → in flight → delivered, with driver assignment
  • Failed-delivery alerts and courier reports, CSV export included
  • Customers track their order on a public link — no phone calls
  • Weekly, biweekly or monthly subscriptions generate tomorrow's orders overnight
deliveries · today

Saturday · 8 runs

Today
Scheduled2
S-047014–16

Maya R.

Driver · Imran

S-047116–18

Hessa M.

Assign driver

In flight1
S-046912–14

Omar K.

Driver · Joseph

Delivered1
S-046810–12

Layla A.

Driver · Imran

Courier success rate · 7 days98.2%

The Atelier Card

A hand-tied loyalty programme that runs itself: qualifying bouquets stamp the customer's card automatically.

  • Four tiers — Seedling, Bud, Bloom, Atelier — unlocked by stamps
  • Stamps accrue on qualifying bouquets, no till-side admin
  • Member lifetime value tracked against non-members
  • VIP flags and lifetime spend live in the same CRM
loyalty · the atelier card

Members

214

Stamps held

1,032

LTV vs non-members

2.3×

Layla Al-Hashimi

Tier · Bud

7 stamps

5 stamps to Bloom · next reward unlocks free bouquet

Seedling

0+

Bud

5+

Bloom

12+

Atelier

25+

Back office

The back office nobody else gives florists.

Payroll, attendance, compliance documents and the books — the unglamorous half of the business, finally in the same product as the flowers.

People, on the clock

Your florists and drivers clock in, request leave, and get paid — and the documents that keep them legal never expire silently.

  • Attendance with clock in / clock out, live headcount today
  • Leave requests and approvals in one queue
  • Monthly payroll runs with payslips per employee
  • Staff document compliance — visas and permits flag before they expire
team · people, attendance, payroll

Staff

9

Clocked in

6

Leave pending

2

Docs expiring

1

Attendance · today

Rosa M.

Senior florist

08:02In

Imran S.

Driver

08:45In

Joseph K.

Driver

Leave

Payroll · May

AED 38,400

Draft run

Compliance

Visa expires in 30 days

Review →

Books that keep themselves

Every sale already posted itself. Accounting is where you watch the month settle, not where you re-type it.

  • Income & expense ledger with categories and bank accounts
  • Receivables and bills with due dates and ageing
  • Monthly P&L with margin % and year-to-date roll-up
  • VAT collected, line by line, ready for your return
accounting · profit & loss

Income · May

74,210

Expenses

43,080

Net profit

31,130

FebMarAprMay
VAT collected3,710
Receivables8,420
Bills due5,160

Growth & marketing

Get found, get remembered, get reordered.

Pick a topic, hit generate. Floree writes the blog post in your shop's voice with the metadata Google needs, drafts the campaign for every channel, and keeps the calendar full — while the growth centre watches your leads and ad spend.

  • AI blog posts with SEO meta + JSON-LD, published on a schedule
  • Campaign drafts for Instagram, WhatsApp, email and SMS — schedule once, dispatch automatically
  • Growth command centre: leads, automation journeys, ad spend and alerts
  • Analytics that matter: channel split, top SKUs, customer lifetime value
See the marketing autopilot
marketing · ai blog

Brief

Mother's Day arrangements that travel well

SEO TITLE

Mother's Day Bouquets That Travel Well in Dubai

META

Hand-tied arrangements that survive a 2-hour drive from our Sharjah studio. Same-day delivery across the UAE.

The peonies arrived this morning…

820 words · 6 keywordsPublish

By the numbers

Numbers from the product, not a pitch deck.

No invented customer counts, no vanity metrics. Every figure below is a real, countable fact about what ships in Floree today — go count them in the trial.

Modules in one login

0+

POS to payroll, bouquet builder to P&L — one product, one bill

Storefront templates

0

Atelier · Boutique · Modern · Souk · Editorial — on your domain

Ways to pay at the counter

0

Cash, card, Apple Pay, Google Pay, Tabby, Tamara

The FTA invoice threshold

AED 0

Full vs simplified tax invoice — classified automatically per sale

Languages the AI writes cards in

0

English and العربية to 日本語 — with native RTL layout

Loyalty tiers on the Atelier Card

0

Seedling, Bud, Bloom, Atelier — stamps accrue automatically

UAE FTA compliance

Tax invoices that hold up to the letter of the law.

Floree renders every field UAE VAT law requires on every invoice, classifies it correctly, and then never lets it change. Your accountant gets artefacts, not arguments.

  • Built to Federal Decree-Law No. 8 of 2017 — supplier legal name, address and TRN on every artefact
  • Full vs simplified classified automatically — AED 10,000 threshold or a registered buyer's TRN
  • Sequential invoice numbers, issue + supply dates, line-by-line VAT at your configured rate
  • The PDF is frozen the moment it is generated — later branding or legal changes never touch old invoices
  • Every invoice carries a QR and a short verification link your customer can scan

Federal Decree-Law No. 8 of 2017 · VAT 5%

invoice · INV-20260509-0468
f.

Floree Trading LLC

Business Bay, Dubai, UAE

TRN 100123456700003

Tax Invoice

INV-20260509-0468

Issued 09 May 2026

Full

Bill to

Layla Al-Hashimi

Dubai Marina, UAE

Amount due

AED 0.00

of AED 220.00

DescriptionQtyNetVATAmount
Hydrangea — blue120.951.0522.00
Peony — coral253.332.6756.00
Kraft wrap15.710.296.00
Net209.52
VAT 5%10.48
TotalAED 220.00

Two sides, one market

Shops buy. Wholesalers supply. Same platform.

Floree runs the shop side and the supply side, so the order, the documents and the numbers agree by construction.

For flower shops

The whole shop from one login — and a marketplace of approved wholesalers when the cooler runs low.

  • POS, storefront, deliveries, loyalty, HR and books in one product
  • Browse live wholesale stock with quantities and AED unit prices
  • Suppliers, purchase orders and payment terms tracked end to end
  • Start on Bloom at AED 199/month — move up as the shop grows

For wholesalers

List once, reach every Floree shop. Your live stock becomes their reorder screen.

  • A live SKU catalogue with quantities and AED unit pricing
  • Approved-partner status managed by the platform — shops order with confidence
  • Orders arrive as structured documents, not voice notes
  • Run your own staff and stock in the wholesaler portal
marketplace · live availability
🔍 Looking for… roses, peonies, eucalyptus
Dubai

Red rose · 50cm

Holland Direct

1.40

1,200 stems

★★★★★

White peony

Kenya Fresh

9.50

240 stems

★★★★☆

Eucalyptus bunches

Equador Petals

11.00

85 bunches

★★★★★
3 selected · AED 480Place order

Weddings, events & rentals

Built in, not bolted on.

Weddings, hotel installs, galas, corporate work — an event pipeline from lead to completed, with deposits, venues and guest counts. And the props you hire out — arches, vases, the wedding car — live on a rental calendar that refuses double bookings.

8 event types · lead → quoted → contracted → completedDeposits and pipeline value tracked per eventRentals with daily rates, deposits and availability checks
Wedding & event styling
Wedding & event styling
Table centrepieces
Table centrepieces
Statement arrangements
Statement arrangements
Proposals & celebrations
Proposals & celebrations
Same-day across the UAE
Same-day across the UAE
Bespoke florals
Bespoke florals

Plans

Pricing that scales with the shop.

Flat AED pricing per shop. Hardware included on Studio and Atelier. 14-day free trial on every tier — no card.

Bloom

Single independent shop

AED199/mo

or AED 159/mo billed yearly

  • POS + inventory
  • 1 location, 3 users
  • Hosted storefront on floree.ai
  • FTA-compliant invoicing
  • 4 free card templates
  • 500 AI credits / month
Start bloom
Most popular

Studio

Growing shop with a team

AED449/mo

or AED 359/mo billed yearly

  • Everything in Bloom
  • 2 locations, 10 users
  • Custom domain storefront
  • AI arrangement pricing + marketing autopilot
  • Subscription flowers + smart reorder
  • Hardware bundle included
  • 2,500 AI credits / month
Start studio

Atelier

2–10 branches / chains

AED999/mo

or AED 799/mo billed yearly

  • Everything in Studio
  • Up to 15 locations, 50 users
  • White-label + staff subdomain
  • Wholesale marketplace access
  • API access
  • Dedicated account manager
  • 8,000 AI credits / month
Start atelier

Full feature comparison →

FAQ

The questions florists actually ask.

Are the tax invoices actually FTA-compliant?

Yes — built to Federal Decree-Law No. 8 of 2017. Every invoice carries the supplier's legal name, address and TRN, sequential numbering, issue and supply dates, and a line-by-line VAT split at your configured rate. Floree classifies full vs simplified automatically (AED 10,000 threshold, or any registered buyer), freezes the PDF the moment it is generated, and stamps it with a QR verification link your customer can scan.

What does “AI arrangement pricing” actually do?

Take 1–6 photos of the finished arrangement. The AI recognises every stem, wrap, ribbon and vase, matches each one to your inventory's real unit cost, and proposes three prices — minimum, recommended and value — with your margin shown. You confirm or adjust before the sale records, and the full breakdown stays attached to it.

Can I bring my own domain for the storefront?

Yes. Add your domain in Settings and point a CNAME at it — SSL is automatic. Or stay on your free floree.ai address. Either way you pick from five template families (Atelier, Boutique, Modern, Souk, Editorial), and the storefront speaks English and Arabic with proper RTL.

What's in the Team & HR module?

Attendance with clock in/out, a leave request and approval queue, monthly payroll runs with payslips per employee, and staff document compliance — visas and permits are tracked so they flag for review before they expire.

How does the wholesale marketplace work?

Shops browse live availability from approved wholesalers — real quantities and AED unit prices — and place orders in a couple of taps. Wholesalers maintain their SKU catalogue and stock in their own portal, and partner status is vetted by the platform. Wholesalers join by applying through the contact page.

Do I need to buy hardware?

No. On Bloom you can bring any modern tablet with a Bluetooth scanner. Studio and Atelier include a pre-paired hardware bundle — tablet, thermal printer, scanner — so you plug in and ring up the first sale.

What languages are supported?

The storefront runs in English and Arabic with native RTL. AI greeting-card messages come in 15 languages — including Arabic, Hindi, Urdu, French, Japanese and Persian — with RTL handled properly where it matters.

Ready when you are

Run the flowers. Floree runs the rest.

14-day free trial. No card. Cancel any time.

Floree — The AI-native flower-business OS